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03 — Social Media Marketing

Reach Millions.
Build Authority.
Drive Revenue.

Strategic paid social campaigns across Facebook, Instagram, TikTok, and LinkedIn that build your audience, amplify your brand, and convert followers into paying customers.

Facebook AdsInstagram AdsTikTok AdsLinkedIn AdsRetargetingLookalike Audiences
8.5x
Avg Engagement Lift
3.8x
Return on Ad Spend
2.1M+
People Reached Monthly
40%
Lower CPL vs Industry

What's Included

Paid Social Full Package

Everything needed to run profitable, scalable paid social campaigns across all major platforms.

01

Platform Strategy

Choosing the right platforms and ad formats for your audience, offer, and budget — no one-size-fits-all approach.

02

Creative Production

Ad copy, visuals, and video concepts designed to stop the scroll and drive action on each platform.

03

Audience Research & Targeting

Interest-based, behavioral, lookalike, and custom audiences built from your customer data.

04

Campaign Setup & Launch

Full pixel setup, campaign architecture, budget allocation, and A/B test framework.

05

Ongoing Optimization

Daily performance monitoring, budget reallocation, audience refreshes, and creative iteration.

06

Retargeting Funnels

Multi-stage retargeting sequences that bring warm audiences back and push them to convert.

Full Service Checklist

Every Deliverable, Covered

Meta Pixel & Events

Complete conversion tracking setup for your website and landing pages.

Custom Audiences

Built from website visitors, email lists, video viewers, and engaged users.

Lookalike Audiences

Scaling to new users who look like your best existing customers.

A/B Creative Testing

Continuous testing of headlines, visuals, and CTAs to find top performers.

Funnel Mapping

TOFU → MOFU → BOFU campaign structure for full-funnel coverage.

Weekly Reporting

Clear metrics: reach, CPM, CPC, CTR, CPL, ROAS, and revenue.

Proven Results

What Our Social Media Marketing Clients Achieve

Paid social results across e-commerce, local services, and B2B brands.

8.5x
Avg Engagement Lift
3.8x
Return on Ad Spend
2.1M+
People Reached Monthly
40%
Lower CPL vs Industry

FAQ

Common Social Media Marketing Questions

It depends on your audience. B2B typically does best on LinkedIn. B2C products and local services often win on Facebook/Instagram. E-commerce and younger audiences respond well to TikTok. We'll recommend the right mix based on your goals.
We recommend a minimum of $500/month in ad spend. Most clients scale to $1,000–$5,000/month as they see ROI. Our management fee is separate from the ad budget you pay directly to the platform.
Most campaigns show early signals within 7–14 days. Meaningful ROI typically develops over 30–60 days as the algorithm learns your best-performing audiences and creatives.
We handle creative strategy and production for most campaigns. For some clients, we use your existing brand assets. We'll align on a creative brief before launch.
Absolutely. Paid social works independently of your organic following. We target specific audiences directly — your follower count doesn't affect ad performance.

Get Started Today

Ready to Scale with Paid Social?

Let's build a campaign that puts your brand in front of exactly the right people at exactly the right time.

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